Business Case Aerolínea
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Travel & Hospitality SMS Chat Email Social Network

From Complaint to Closure: 90% Resolution

The success story of Latin America's leading airline

Seasonality and demand spikes exposed uneven response times and limited status visibility. It was time to integrate care, ticketing, and tracking into a single flow to speed up closures, reduce repeat contacts, and protect reputation with real-time metrics.

>90%
Closed tickets
90%
Resolution
68
Campaign NPS
The Challenge

Prompt response with full traceability

Baggage incidents directly impact passenger confidence and the airline’s reputation. A responsive, multi-channel solution was needed, with full traceability from the initial contact through to case closure, and controls to reduce follow-up contacts and potential fraud—even during peak seasons.

The Solution

BPO unit specializing in luggage

We have implemented a BPO unit specializing in baggage assistance that integrates channels such as SMS, chat, email, and social media, with both domestic and international coverage. We link customer interactions to the ticketing system and global baggage tracking to ensure end-to-end visibility.

Operational performance

KPI Wepartner Trend
Closed tickets>90%
Resolution90%
Campaign NPS68
Follow-ups by caseDecreasing
Time at closeDecreasing

Benefits

Strategic Benefits

End-to-end traceability strengthened control and auditing, enabling data-driven decisions and reducing friction between departments.

Quantifiable Benefits

Fewer follow-ups and less rework led to direct efficiencies; validation and documentation tracking reduced improper reimbursements.

Long-Term Value

A solution ready to scale with seasonal demand, add languages, and extend operating hours. Automations and ongoing training support continuous improvement.

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